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Communication is often an issue in many businesses, large and small alike. As if it weren’t important enough, research has actually found that communication may be the difference between keeping and losing top talent.
MetLife’s 12th Annual US Employee Benefit Trends Study recently uncovered that when workers think their employer does a good job with communication regarding their benefits, they’re more than twice as likely to say they are “very loyal” to their company.
The study also found that employees are more satisfied with their benefits now than at any point in the last 12 years. Certain employees actually cited the benefits they receive as the reason they joined (or remained with) their company in the first place.
Human resource experts explain that while an organization’s employees may currently be happy with the benefits communication, there is always room for improvement. The study said that 40% of employees are actually looking to their firms for help achieving security via benefits and half of the respondents stated that they needed help understanding their benefits and how they work.
HR experts encourage management to dedicate time to benefits communication. Some companies are even holding open forum meetings once a quarter to allow employees to address any concerns they may have in regard to their benefits.